USA: 
India: 
The Client
In New Zealand, Pakuranga Pharmacy is a well-known pharmacy offering a variety of
prescription services and health products. It seeks to make healthcare easily accessible
both online and in-store. As more customers demanded convenience through their devices,
Pakuranga Pharmacy needed an e-commerce solution that suited its services in terms of
compliance and usability.
They trusted Shopify web design as a partner for their transition, which could create a
more seamless digital experience and enhance their healthcare presence online.
Categories
Pharmacy
Tech Stack
HTML5, CSS3, JavaScript, Shopify, eCommerce, Liquid template, Adobe Photoshop
A Project Overview
Pakuranga Pharmacy’s intentions were clear- to meet the growing demand for online shopping for healthcare products and services. The goal was to build a simple digital store that facilitates the purchase of prescriptions, vitamins, and health essentials while being very simple and easy to update products in the backend.
- Robots.txt implementation
- Email automation feature
- Website Page Speed
- Integration of custom workflow
- Image ALT tag Implementation
- Top header section
- Created logo
Smart Use of Visual and Text Hierarchy
Visual and typographic hierarchy play a critical role in helping users explore and navigate the content with ease. We strived to establish a responsive layout that could naturally guide users to scroll through the content. By finer detailing in the font styles, we ensured that everything looked clean and can adapt to any screen size. Our developers carefully tested and optimized font styles to maintain clarity and performance across various web platforms and devices.
- Wide
- Regular
- Semi Condensed
- Condensed
- Extra Condensed
- AWESOME
- AWESOME
- AWESOME
- AWESOME
- AWESOME
Solutions We Offered
A unified digital transformation by ZTS Infotech Pvt Ltd elevated Pakuranga Pharmacy’s brand presence.
User-Friendly Interface
Implemented an intuitive layout so that users can smoothly check out their products and services, highlighting them as a professional pharmacy brand.
Custom Shopify Store Design
Utilized liquid templates to customize Shopify features, along with images tailored to the brand and health category-specific product filters.
Device-Responsive Layout
Crafted a responsive site that made it easier for customers to navigate its offering through various devices such as phones, tablets, and more.
Simplified Shopify CMS
Shopify's CMS features were incorporated to improve the management of content, updates, and promotions while reducing manual effort.
Key Deliverables
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Healthcare-Optimized Store: A personalized and easy-to-use Shopify website was created that ultimately satisfied exactly what the pharmacy customers are looking for.
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Cross-device compatibility: Concentrated on creating a responsive online store that guranteed an easy navigation for customers across various digital devices.
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Increased Load Speeds: Optimizing technical assets like JavaScript and Liquid templates helped reduce page load time.
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Unified Brand Look- Used clean visuals, employed familiar colors and language that improved their brand’s identity and reflected the pharmacy’s values.
Services Involved
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Web design services.
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Web Development Services
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Website Maintenance Services
Technology
The Challenges
The old website of Pakuranga Pharmacy was not mobile-friendly or engineered for its vast range of healthcare products. It limited how well it served online customers. Moving to Shopify gave them a flexible and secure platform for product management that drastically improved the users’ experience.
The new setup benefits Pakuranga Pharmacy by allowing it to meet increasing digital demand whilst retaining that level of trust and convenience expected of its customers, both in-store and online.
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