The Client
Dominion Road Pharmacy is a reputable community pharmacy in New Zealand. They provide healthcare solutions to their customers through their online store. Their services cover the whole range, from prescription fulfillment to wellness and skincare products, and thereby make healthcare accessible and easier. With a sound local establishment, their objective was to scale digitally with a secure, flexible, and easy-to-manage eCommerce platform. They turned to a Shopify-powered solution, which enabled them to expand their digital storefront, refine customer journeys, and manage inventory and payment easily, all while adhering to their very high standards of pharmaceutical care.
Categories
Pharmacy
Tech Stack
HTML5, CSS3, JavaScript, Shopify, eCommerce, Mailchimp, Adobe Photoshop
A Project Overview
Dominion Road Pharmacy operates as a digital pharmacy. Its offerings include prescription services, wellness products, and over-the-counter products, including vitamins, personal care products, and immunity support. The client required a really strong, scalable, and conversion-friendly platform to cater to increasing online customer traffic while keeping health information and transactions safe and compliant.
- Robots.txt implementation
- Email automation feature
- Website Page Speed
- Integration of custom workflow
- Image ALT tag Implementation
- Top header section
- Created logo
Refined Visual Structure & Typography
Refined Visual Structure & Typography A strong visual and typographic structure is needed to ensure customers can easily interact with the content of the website. We crafted responsive layouts and adjusted typography that have simplified the process for visitors to surf through the content effortlessly. Our team also tested and optimized font styles to ensure everything looked clean, readable, and consistent on different browsers and devices.
- Wide
- Regular
- Semi Condensed
- Condensed
- Extra Condensed
- AWESOME
- AWESOME
- AWESOME
- AWESOME
- AWESOME
Solutions We Offered
ZTS Infotech Pvt Ltd took a comprehensive approach to improve Chemical Iran’s online presence, making it easier for them to connect with customers in the digital world.
Intuitive UI/UX Redesign
We created a clean, professional design that matches Chemical Iran’s business personality—reliable, precise, and global. However, the website layout guides visitors naturally to key information such as product listings, export locations, and contact forms.
Easy-to-Use WordPress CMS
We developed a custom WordPress setup with a user-friendly backend that allows Chemical Iran’s team to manage as well as update content, product information, and inquiries without any technical hassle.
Fully Responsive Web Development
The site is responsive across all devices, ensuring international buyers and partners can browse and inquire anytime, anywhere.
Performance & SEO Optimization
We improved website speed and structure using best SEO practices to help the company rank better in global search results, increasing their digital visibility and incoming leads.
Key Deliverables
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Customized Shopify Site: Developed a safe and intuitive e-commerce website, matching the pharmacy's product layout and service protocol
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Optimized for Users: Developed a responsive online store that loads rapidly, and users can access it across desktop computers, tablets, and mobile devices.
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Streamlined Performance: A simpler browsing experience and lower bounce rates resulted from faster backend performance and asset optimization for quicker load times.
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Consistent Brand Presence: The company's values and identity were reflected in every page, image, and message by creating a cohesive appearance.
Services Involved
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Web design services.
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Web Development Services
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Website Maintenance Services
The Results
With a previous digital system that offered little flexibility, Dominion Road Pharmacy knew it had to change to secure its e-commerce growth. Their old site was not designed for mobile customers, had slow-loading pages, and did not have real-time communication tools or flexible payment options.
These pitfalls limited their ability to serve customers digitally, especially during peak demand. The redesign using Shopify solutions provided the scalability, simplicity, and automation needed to keep up with modern healthcare expectations and improve the overall customer experience.
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Our digital engineering encompasses a range of services to optimize digital products and processes. With our services, SMBs can streamline their operations, reduce costs, and gain a competitive edge in the industry.
Yes, we have a track record of serving SMBs across various industries. We tailor our web design, web development, and digital engineering services to suit your specific sector, ensuring that our solutions align with your business goals.
We combine creativity, technical expertise, and a deep understanding of SMB needs to deliver cost-effective solutions. Our focus on client satisfaction and a results-driven approach makes us stand out in the industry.
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