Case Study

Pakuranga Pharmacy

Pakuranga Pharmacy
Pakuranga Pharmacy

The Client

In New Zealand, Pakuranga Pharmacy is a well-known pharmacy offering a variety of prescription services and health products. It seeks to make healthcare easily accessible both online and in-store. As more customers demanded convenience through their devices, Pakuranga Pharmacy needed an e-commerce solution that suited its services in terms of compliance and usability. They trusted Shopify web design as a partner for their transition, which could create a more seamless digital experience and enhance their healthcare presence online.

Categories

Pharmacy

Tech Stack

HTML5, CSS3, JavaScript, Shopify, eCommerce, Liquid template, Adobe Photoshop

A Project Overview

Pakuranga Pharmacy’s intentions were clear- to meet the growing demand for online shopping for healthcare products and services. The goal was to build a simple digital store that facilitates the purchase of prescriptions, vitamins, and health essentials while being very simple and easy to update products in the backend.

  • Robots.txt implementation
  • Email automation feature
  • Website Page Speed
  • Integration of custom workflow
  • Image ALT tag Implementation
  • Top header section
  • Created logo
Pakuranga Pharmacy
Pakuranga Pharmacy

Smart Use of Visual and Text Hierarchy

Visual and typographic hierarchy play a critical role in helping users explore and navigate the content with ease. We strived to establish a responsive layout that could naturally guide users to scroll through the content. By finer detailing in the font styles, we ensured that everything looked clean and can adapt to any screen size. Our developers carefully tested and optimized font styles to maintain clarity and performance across various web platforms and devices.

  • Wide
  • Regular
  • Semi Condensed
  • Condensed
  • Extra Condensed
  • AWESOME
  • AWESOME
  • AWESOME
  • AWESOME
  • AWESOME

Solutions We Offered

ZTS Infotech Pvt Ltd took a comprehensive approach to improve Chemical Iran’s online presence, making it easier for them to connect with customers in the digital world.

Intuitive UI/UX Redesign

We created a clean, professional design that matches Chemical Iran’s business personality—reliable, precise, and global. However, the website layout guides visitors naturally to key information such as product listings, export locations, and contact forms.

Easy-to-Use WordPress CMS

We developed a custom WordPress setup with a user-friendly backend that allows Chemical Iran’s team to manage as well as update content, product information, and inquiries without any technical hassle.

Fully Responsive Web Development

The site is responsive across all devices, ensuring international buyers and partners can browse and inquire anytime, anywhere.

Performance & SEO Optimization

We improved website speed and structure using best SEO practices to help the company rank better in global search results, increasing their digital visibility and incoming leads.

Key Deliverables

  • Healthcare-Optimized Store: A personalized and easy-to-use Shopify website was created that ultimately satisfied exactly what the pharmacy customers are looking for.

  • Cross-device compatibility: Concentrated on creating a responsive online store that guranteed an easy navigation for customers across various digital devices.

  • Increased Load Speeds: Optimizing technical assets like JavaScript and Liquid templates helped reduce page load time.

  • Unified Brand Look- Used clean visuals, employed familiar colors and language that improved their brand’s identity and reflected the pharmacy’s values.

Pakuranga Pharmacy
Pakuranga Pharmacy

Services Involved

  • Web design services.

  • Web Development Services

  • Website Maintenance Services

Technology

The Results

The old website of Pakuranga Pharmacy was not mobile-friendly or engineered for its vast range of healthcare products. It limited how well it served online customers. Moving to Shopify gave them a flexible and secure platform for product management that drastically improved the users’ experience.


 

The new setup benefits Pakuranga Pharmacy by allowing it to meet increasing digital demand whilst retaining that level of trust and convenience expected of its customers, both in-store and online.

Pakuranga Pharmacy
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